"Discover the Heritage of Katarni Rice – A GI-Tagged Treasure of Bihar"

What is Katarni Rice❓

• Katarni Rice is a premium, aromatic rice variety native to Bihar, India.
• Known for its unique aroma, superior taste, and excellent cooking qualities.
• Traditionally grown in Bhagalpur, Banka, and Munger districts of Bihar.
• Used in ceremonial dishes and known for making fluffy, non-sticky, and aromatic rice.

What is a GI Tag❓

• Geographical Indication (GI) Tag is a certification given to products that have a specific geographical origin and possess qualities or a reputation due to that origin.
• It ensures that only authorized producers from the designated region can use the product name.
• Katarni Rice received its GI Tag in 2017 (GI Application No. 553).

 

Why is the GI Tag Special for Katarni Rice❓

• The unique aroma and flavor of Katarni Rice develop only when grown in the specific agro-climatic conditions of Bhagalpur, Banka, and Munger.
• The GI Tag protects the authenticity of Katarni Rice from adulteratadulterateon and ensures that consumers get the original, high-quality product.
• It also helps in preserving the cultural heritage and traditional farming practices of the region.

What Makes Katarni Rice Special❓

• Aroma: Strongly scented, with a popcorn-like aroma when cooked.
• Grain Quality: Medium slender grains, fluffy texture, and non-sticky after cooking.
• Nutritional Value: Rich in nutrients like iron, calcium, and amylose content (22-24%).
• Culinary Uses: Perfect for biryanis, pulao, khichdi, and desserts.
• Cultural Significance: Known as the "Ceremonial Rice of Bihar", it holds a special place in local traditions and festivals.

Why is the GI Tag Important for Katarni Rice❓

• Protects Authenticity: Prevents adulteration and ensures only genuine Katarni Rice reaches consumers.
• Boosts Farmer Income: Encourages farmers to grow Katarni Rice by providing them with a remunerative market.
• Promotes Local Economy: Enhances the economic value of the region by promoting its unique agricultural product.
• Preserves Heritage: Safeguards the traditional knowledge and farming practices associated with Katarni Rice.

Interesting Facts About Katarni Rice

• Historical Significance: Katarni Rice has been cultivated in Bihar for centuries and is mentioned in historical records.
• Yield: Traditional Katarni Rice yields around 2.0–2.5 tonnes per hectare, but modern techniques can improve productivity.
• Cooking Time: Cooks in 15–20 minutes, making it a convenient choice for households.
• Export Potential: With its GI Tag, Katarni Rice has the potential to become a global brand, similar to Basmati Rice.

🌾 Preserving Purity, Protecting Heritage 

🔹 A Community United – A dedicated cluster of farmers took it upon themselves to protect the legacy of Katarni Rice, a grain celebrated for its rich aroma and heritage.

🔹 Guardians of Authenticity – Through their relentless efforts, Katarni Rice earned its GI Tag (2017), ensuring that only rice grown in its native land carries its true name—free from market adulteration.

🔹 A National Recognition – Their unwavering commitment to safeguarding India’s agricultural biodiversity was honored at the highest level, receiving the esteemed "Plant Genome Saviour Community Award" 🏆 from the Honourable President of India.

💡 The Impact?

Generations-old traditions are preserved, farmers are empowered, and consumers experience the true essence of pure, authentic Katarni Rice—a timeless taste of India’s heritage.

 

🌱 The Future of Katarni Rice is in Your Hands!🌾

🚀 Join the Movement to Preserve a Legacy! Every grain of GI-certified Katarni Rice carries the rich heritage of Bihar, nurtured through generations. By choosing authentic Katarni Rice, you support sustainable farming, empower local farmers, and enjoy a taste like no other.

🏆 National Recognition & Honor!  

✨ Agro Heritage Pvt. Ltd. is proudly awarded the   

🌿 "Plant Genome Saviour Community Award" 🌿                         

by the Honourable President of India 🎖️                                                                                                        for its outstanding contribution to preserving India’s rich agricultural biodiversity.

🔥 Taste the Purity. Support the Legacy. Be a Part of the Change! 🔥

💚 Brought to you by Agro Heritage Pvt. Ltd. – Reviving India’s Rich Agricultural Legacy!